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Lone Wolf Creates a Winner
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Business New Haven
11/27/2000
By: BNH
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NEW HAVEN - “Best Advertising Campaign for a National Small Business Administration Loan Program” honors went to the New Haven-based Connecticut Community Investment Corp. (CTCIC) at the annual awards banquet sponsored by the National Association of Development Companies. The ceremony was held in Hilton Head, S.C. and highlighted CTCIC as the best in its national category competition.
Mark Cousineau, CTCIC's executive director, was presented with the award in the marketing category for firms with loan portfolios of less than $15 million. The ad campaign, created by Lone Wolf Advertising of Woodbridge and currently running in various New Haven County media, is targeted to small companies needing U.S. Small Business Administration 504 loans for capital-goods purchases such as machinery and equipment, together with upgrades of owner-occupied real estate.
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