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Mintz & Hoke Creates Mohegan e-Newsletter
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Business New Haven
3/15/2004
By: BNH
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| AVON - Mintz & Hoke has created Insider, an e-mail newsletter for the Mohegan Sun Casino in Uncasville. The piece is intended to promote all aspect of the casino, from dining to sporting events to gaming. Mohegan Sun hopes to draw more visitors to its interactive Web site through giveaways and promotions. People can sign up for the newsletter through the Mohegan Sun Web site or from the Mohegan Sun Players Club loyalty program. Creative credits for the project go to M&H Creative Director Eulah Sheffield, copywriter Alison Miles, Art Director Pam Sullivan, Wed developer Myles Angell and illustrator Natasha Rethke.
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