NEW HAVEN — Are you an aspiring entrepreneur? Have an idea for a new business you want to develop and bring to market? Well, it’s time again to make it happen.

The fourth Startup Weekend New Haven is taking place November 14-16, throwing budding entrepreneurs and tech people together into groups to develop a startup company over 54 maddening hours, presenting at the close of the weekend to have a crack at three prizes that offer varying amounts of resources and investment cash to take their companies to the next step.

Applivate is to date the only Startup Weekend-birthed company to have brought its product — the diabetes-tracking smartphone app ShugaTrak — to market. The company emerged from New Haven’s first Startup Weekend in 2011; ShugaTrak went on sale in fall 2013.

For more information and to register for this year’s event, visit